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    Toys

    Delivery in 7–9 working days · 14-day returns

    Age marks on toys are about safety, not ability — they refer to small parts.
    Read more

    What you'll find here

    Rattles, play mats, stacking toys, soft toys, books and the first games. What holds attention changes every few weeks in the first year, so a few well-chosen things beat a full toybox.

    Reading the age mark

    An age mark is a safety label: it tells you whether a part could be swallowed, not whether a child will enjoy it. Below three years, anything that fits inside a toilet roll tube is worth avoiding.

    Also in this range

    Sensory toys · Soft toys · Baby rattle · Wooden toys
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    Baby toys
    Foam soft play climbing blocks for toddlers with ball, 9 pieces

    Foam soft play climbing blocks for toddlers with ball, 9 pieces

    £384.90 GBP
    Baby toys
    Cot mobile with hot air balloon and stars

    Cot mobile with hot air balloon and stars

    £103.90 GBP
    Baby toys
    Wooden play gym with hanging toys

    Wooden play gym with hanging toys

    From£49.90 GBP
    Baby toys
    Wooden wooden toys with star design

    Wooden wooden toys with star design

    £108.90 GBP
    Activity toys
    Fabric sensory book

    Fabric sensory book

    £25.90 GBP
    Activity toys
    Wooden sensory game

    Wooden sensory game

    £14.90 GBP
    Activity toys
    Sensory game

    Sensory game, child

    £16.90 GBP
    Activity toys
    Sensory blocks

    Sensory blocks, brick

    £89.90 GBP
    Activity toys
    Wooden sensory toys

    Wooden hedgehog matching toy

    £29.90 GBP
    Activity toys
    Stacking wooden sensory toys

    Wooden sandwich stacking game with cards

    £38.90 GBP
    Activity toys
    Sensory game

    Wooden shape sorting puzzle

    £14.90 GBP
    Activity toys
    Sensory blocks

    Building blocks house set

    £33.90 GBP
    Activity toys
    Sensory toys

    Sensory ball set, multicoloured

    £16.90 GBP
    Baby rattle
    Teething silicone baby rattle

    Silicone and wood teething rings

    £16.90 GBP
    Activity toys
    Bath toys

    Bath toys

    £16.90 GBP
    Baby rattle
    Digital silicone baby rattle, teething

    Digital silicone baby rattle, teething

    £14.90 GBP
    Baby rattle
    Teething silicone baby rattle

    Silicone teething rings

    £14.90 GBP
    Activity toys
    Stacking wooden sensory toys

    Wooden burger stacking game with cards

    £38.90 GBP
    Nursery furniture
    Soft baby play mat with cartoon design

    Soft baby play mat with cartoon design

    £64.90 GBP
    Nursery furniture
    Double foam baby play mat, 200 x 180 cm

    Double foam baby play mat, 200 x 180 cm

    £59.90 GBP
    Soft toys
    Plush baby comforter with giraffe design

    Plush baby comforter with giraffe design

    £107.90 GBP
    Activity toys
    Wooden sensory educational

    Wooden sensory educational

    £21.90 GBP
    Activity toys
    Sensory blocks

    Balancing brick wall game

    £16.90 GBP
    Activity toys
    Sensory game

    Magnetic maze board for toddlers

    £21.90 GBP

    Delivery in 7–9 working days

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